Does Your Cover Brand YOU?

On April 25, 2012, in Indie Authors, Opinion, The Market, Writing Tips, by rsguthrie

I grew up in Wyoming, so I know a little bit about branding. However, as an author, I sometimes lose sight of its importance. To an Indie author—hell, to ANY author whose last name isn’t King or Koontz or Locke—there is nothing more important in the beginning. You’ve got to get your name in front […]

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Are You Marketing Like A Caveman?

On April 17, 2012, in Indie Authors, Miscellaneous, Opinion, Soap Box, The Market, Twitter, by rsguthrie

  I work my ass off marketing my books. I tweet and I buy ads and I pimp myself until I feel like I should be pulling on some lacy leggings and walking the red light district (I apologize profusely for the image I just created in your mind—may it not be as indelible as […]

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KDP Select WORKS!

On April 9, 2012, in KDP Select, The Market, by rsguthrie

I’m finally ready to deliver my verdict. Each of the past three or four times I have run one or both of my books free on Amazon, I have seen a nice increase in sales post-freebie. It does drop off a bit after a few days, but I think the key here is that your […]

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Should You Give Away Your Art?

On April 4, 2012, in FREE STUFF, Indie Authors, Opinion, PHREAKY FREE STUFF, The Market, Writing Tips, by rsguthrie

We’ve all learned it. There’s no free lunch. But there are also very few maxims and I have actually received a free lunch or two in my time that required nothing on my part but to sit down and eat them. Point is, I’ve been giving away free copies of my first book, Black Beast, […]

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